THURSDAY, DEC. 9, 2004 ASBURY PARK PRESS LIFE IN RED BANK PAGE Town Wealth surrounds town more toward CoCo Pari, the trendy women's clothing store at 17 Broad St. Weiner thinks Red Bank needs a lot more stores like that she winds up doing most of her clothes shopping at The Mall at Short Hills but she's fond of Sogno Ris-torante, 69 Broad and she has nothing but good things to say about Dori Kershner's new knit shop in town, Wooly Monmouth, 9 Monmouth St. "She's really nice, and she's been really helpful to me," Weiner says of Kershner, 29, of Middletown, who opened the shop seven months ago. "She's as sweet as can be, and she's very patient," agrees Kershner fan Doris Turchin of Freehold Township, who raves about the high quality of her yarns.
"We've found a new home here," she says. Another new arrival downtown this year is Lavish Kids, an upscale children's clothing boutique, at 39 Broad St. How upscale? How about a wool turtleneck with matching velour skirt, from Miss Bluma-rine, for $300? Or a long-sleeve printed T-shirt, from Versace Young, for $125? "People are very excited that this has opened," says owner Anna Mu-rakhovsky of Marlboro. "This just fills in that little void." Those little voids are filling up fast. Indeed, few downtowns can boast of having an ice rink complex, a cigar bar, a Mexican bakery, an Irish- and Civil War-themed gift shop, an art film movie house, a community theater, restaurants, antique shops and art galleries galore, and a hot sauce and salsa store.
In downtown Red Bank, though, someone's always thinking up a new niche. FROM PAGE Dl shopping center at 10 Bridge Ave. And they definitely dig the "awesome" vegetarian fare at Down to Earth, 7 Broad St. The three young women are pretty typical in a way: It seems everyone you ask about downtown talks about something they miss or something that's missing, and yet there they are downtown. Whatever its imperfections, downtown has a mix of boutiques, mom-and-pop shops, cafes, restaurants, art galleries, antique shops and other businesses that are eclectic enough to offer something for everybody.
Susan and Mark Davis, for example, speak for many when they talk about how much they miss Prown's, a five-and-dime store that was a fixture on Broad Street for decades. Third-generation owner David Prown closed the store in 2003 and opened Prown's Home Improvements a few blocks away on Monmouth Street. "It seems like it's become a town for tourists, not so much for locals," says Susan Davis, who lives just across the border in Middletown. "But we like Restoration Hardware," she's quick to add, referring to the upscale home furnishings store at 52 Broad St. that's become an important anchor for Red Bank's bustling downtown.
"I guess we like the atmosphere," her husband adds. "It's nice to walk around." The couple's miniature dachshund, Penelope, evidently feels the same way. "She loves to walk in Red Bank," Susan Davis says. "She loves to come up to everybody By RODNEY POINT-OU-JOUR STAFF WRITER Long before Red Bank became known as "Hip Town," it had the dubious distinction of being called "Dead Bank." But that was before the red brick pavers came to Broad Street's sidewalks, before the gourmet restaurants moved in and before big brokerage firms such as Merrill Lynch and Solomon Smith Barney became a mainstay in the heart of downtown. The reason is simple: Money.
"Red Bank has become Wall Street South because of the wealth that surrounds Red Bank," said Jay R. Herman, co-owner of Downtown Investors and owner of four buildings in Red Bank. Wall Street South? Not sure if it will catch on, but it would be appropriate. The borough is home to 10 financial service firms, with more than 1,000 employees, according to the River-Center, a downtown business alliance. A look at income data for Red Bank and its surrounding towns paints a picture of the wealth around the borough.
According to the 2000 Census, the most recent available, about 19 percent of Red Bank's households and 17.5 percent of Shrewsbury's households made between $50,000 and $74,999 a year. But 19 percent of Little Silver households and 21.8 percent of Fair Haven households earned between $100,000 and $149,999 annually. And nearly 30 percent of Rumson's households made more than $200,000 a year, census figures show. In recent years, financial and investment professionals living in those towns have given up their daily commutes into New York for the convenience of working closer to home, officials said. "They learned that they don't have to be in Manhattan anymore," said Lynda Rose, president of the Eastern Monmouth Chamber of Commerce.
"They can shop, take their dogs to a groomer and dine at good restaurants in their own community." The borough had a wave of brokerage firms moving in circa 1984, but some left 10 years later in search of more office space. Merrill Lynch, which has now been in Red Bank for more than 26 years, was one of the firms considering a move when they were approached by Herman. "I caught wind that they weren't happy with where they were," Herman said. "They were going through the thought process of, 'We can't stay here, so is there a better place to be in Red Herman convinced Merrill Lynch to move from Harding Avenue into one of his buildings on Broad Street. Later, Morgan Stanley moved into two other buildings owned by Herman, and Solomon Smith Barney moved into another building two blocks away on Broad Street, he said.
"The brokerage firms moved back bigger and better than ever," said Herman, who also leases office space to Wachovia. "Merrill Lynch restarted the trend of bringing them back." By having the area's professionals working within their own communities, Red Bank has cultivated an increasingly independent economy, Rose said. Brad Smithy, director of the 100-employee Merrill Lynch complex, said he lives in Rum-son, about two miles from his office. He has to commute to New York City only periodically, he said. "The main things our clients and employees like is the activity in the borough," Smithy said.
"You can talk to your financial adviser, go have a meal at nearby restaurants and there are a lot of great shops. It's just like being in New York." Aside from the wealth that surrounds Red Bank, views of the Navesink and Shrewsbury rivers make the area alluring. "Really, in Monmouth County the closer you get to the water there is such a high level of affluence," Smithy said. "It's such a (great) area for business to stay in and flourisM." Herman agreed. "To some extent, downtown Red Bank it has become a very attractive place to be," Herman said.
"Whether you're in business or if you want to rent an apartment, this is a great place to be, and people are gravitating to the town." The Dublin House Courtyard treO. (STAFF PHOTO: JEANNIE CLAUDIO) and sniff their shoes." See, something for everyone. That's kind of the unofficial motto at Funk Standard, the quirky variety store at 40 Broad St. Where else can you find Betty Boop lunch boxes, Sexy Mama lip balm, trick squirt cameras, retro candy, hip clothing and a new toy called Trash Talking Terlene, Barbie's alter ego? If you think it's just kids who shop in this store, think again. "The perception is younger," says Kelly Atanacio, 36, of Middletown, whose sister, Patti Si-ciliano, 31, of Red Bank, owns the store.
"The reality is it's everybody. Everybody wants a laugh." Funk Standard is one of Michele Weiner's regular stops when the 45-year-old Rumson resident takes her two children, Travis, 4, and Kyra, 5, downtown. They also like Hobby Masters, a two-story hobby shop at 62 White the Red Bank Bead Company, 12 W. Front and Jay and Silent Bob's Secret Stash, filmmaker Kevin Smith's way-cool comics store at 35 Broad St. Weiner's shopping tastes run Is Publication Deadline Date Date Monday Thursday, 4:30 p.m.
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Each ad is a maximum of five lines. Ads will appear in Asbury Park Press and the Ocean County Observer Ads can be phoned in or mailed to: Asbury Park Press Classified Department Attention: Datebook P.O. Box 788 Neptune, New Jersey 07754-0788 Call toll-free: Local 922-6050 In New Jersey 1- 877-735-SELL(7355) I'M 5 times $80 StV.iiiiirti.iiiirtft frSiEliMityialiiii'r 'iili Ii DECEMBER 12 Annual Christmas Concert Presented by Ocean County College Chorus Concert Band. Join us for a musical celebration of the joyous holiday season with songs that span the ages. Sat Dec 11, Bom and Sun.
Dec 12, 2pm. Tickets $15. Call 732-2550500 for tickets 4 information Westminster Conservatory HS Chorale Holiday Concert 'A Taste of the Holidays', Sat. Dec. 18 at the Jersey Shore Arts Center at 7pm to benefit the Jersey Shore Arts Center Restoration Fund.
Tickets $5 seniorsstudents; $10 adults. Main Ave. Main St, Rt. 71 Ocean Grove. Ticket Info 732-502-0153.
DECEMBER 19 Holiday Pops Concert Spectacular Garden State Philharmonic presents their Holiday Pops Spectacular, a family tradition. Ocean County Community College Fine Arts Ctr Sun. 1219 at 3 7 pm. Ticket prices: Adults $27, Seniors $25, Students $1 1. Call 732-4510064 for tickets or information, Christmas Spectacular "Joy To The Children" Family Christmas Musical 12'12.
1216, 1217 1218 at 7pm. Live Animal Nafjvtty, Frying Angel, Spectacular Snow Scene. Advanced tickets on sale Will be higner at door. Call 732-938-4353. For directions- www shorechristian org Large Indoor Market Sun Dec 12 Jan 9.
8AM-4PM. Crafts, new, used. Middletown VFW Post 2179 Hwy 36, Port Monmouth, Kitchen Open, 6' Tables Supplied, $15Each. 2 S25. Limited vendor space sbH avail.
Call Jan at 732-787-3971 MARCH 18 Travel To Italy With Ocean County College 7 night trip to Florence and Rome "Birthplace of the Renaissance" March 18-26, 2005. Five nights in Florence, two in Rome. See art museums, Vatican, Sisbne Chapel, St. Peters and more. Incl.
air, superior hotel, breakfast, entrance fees, transfers. (732) 255-0397. DECEMBER 3 One Flew Over the Cuckoo's Nest Monmouth Players. Join us in a battle of wills between good evil. Dec 3, 4, 10, 11 at and Dec.
5, 12 at at Navesink Library Theater, corner of Sears Monmouth Aves, Middletown. All tickets $12 732-291-9211: wwwmonmouthpiayers.org DECEMBER 10 Magic Lantern Holiday Show Stafford Twp Historical Society presents a Spectacular Victorian holiday show at the Old Manahawkin Baptist Church at 8pm. All seats $10. Cat 609-597-5947 to order. DECEMBER 11 Allaire Village, Inc.
Christmas Lantern Tours Of Historic Ateire State Park, Sat. 12'11, 5-8pm, $9 person, advance ticket required. 90 min. tours. 732-9193500 wcredit card; send check Altars Village Inc.
PO Box 220, Allaire, NJ 07727. Include SASE phone Rt 524, Wall, www.allairevillage.org Brick Twp. Marching Dragon Holiday Craft Fair Marching Dragon Caravan hosts 25th annual Juried Craft Fair. Sat 1211 9anv4pm Bnck H.S. Chambersbridge rd.
100 crafters whandcrafted items, bake table, silent auction, 50750, basket raffles, lunch menu, holiday entertainment Free admission 732-451-9029 Keyport Holiday Candelight House Tour Festively decorated Victorian homes, churches Monmouth Civ's only fire museum, 4-9pm. Complimentary trolleys. Advance tickets $15; day of tour $18 starting at 2pm. Start at the Gingerbread House, Main Front St. 732-946-2711; www.keyportonline.com Poricy Park Holiday Shop 345 Oak hill rd.
Satuday Dec 11th Sunday 12th 11am-4pm Quilts handmade crafts Call for information 732-842-5966 Shrewsbury Chorale Holiday Concert Saturday December 11th, at 8pm to be held at Christ Church of Middletown, 90 Kings Hwy. Bntten Ceremony of Carols, carols in many styles, Secular favorites! Great Family program. SrStudent $8ages 12 under. Info 732-542-2151 Stafford Twp Historical Soc. Christkindlmarkt An outdoor holiday craft gift market, under heated tents, part of an old fashioned holiday.
Carolers, train, horse wagon rides, food, decorated museums, demos of lake ice cutting more. Heritage Park, Manahawkin Lake 10am-4pm. For into 609-597-5947 Victorian Holiday Festival-Historic Ocean Grove Dec 11, 10-5 Homes Inns on tour; Dec 12, 12 3:30 Inns only. Ticket $25 Advance ticket: send check wSASE teL to Ocean Grove Area Chamber of Commerce, PO Box 415, Ocean Grove NJ 07756. www.oceangrovenjcom 732-774-1391 Rock 'N' Bowl with Santa, Mrs.
Claus Friends NJ Tournament of Champions sponsoring Us 3rd, Rock Bowl. Howell Lanes, Rt. 9S. Sun, 1219. 12-4pm.
Bowling, music, snacks, games prizes. Picture taking. Register early. 732-780-1147. $254brs of fun.
Proceeds benefit NJ Tournament of Champions. DECEMBER 20 Pancake Breakfast with Santa Sponsored by Robertsville Volunteer Fire Co. Ladies Auxitery. AH you can eat. Sunday Dec 12th.
8am-12 noon. Robertsville Fire-house, Rt 520. Morganville. 'i mile, east of Rt 9. Adults $5 Children $3.
Photo wSanta $3. DECEMBER 18 Last Minute Holiday Shopping Sponsored by Hope Church, Lakewcod. Still looking for that perfect gift? Avoid the mall hassle. Come see jewelry, candles, gifts galore I baked goods. Hope Church Hal, 617 Hope Rd, Lakewcod.
90, vendors wanted. Call Wendy, 868-4680985 Holiday Open House The NJ Center for the Healing Arts hosts a holiday open house gathering. l2-7pm. Relax with us, shop in our gift boutique, mingle, get tips on surviving holiday blues, 23 Mechanic St, Red Bank. 732-747-2944 0 WIC1IES FHB fCED CONDMMMS TOftrtKGfniS COliECTlBLES SEASIDE PARK Furn rooms, $360month sec, 732-830-6812 ESCORT 11-4 Cyl, Auto, AC, Only 39K, WarrGuar.
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nSM mjbl inAl'rl imm whlteasKached HOLIDIYS OSSA 8 Card $18; 36 Superhero (attached ORGAN MM.VlilW. 1 'PPT il Util. 732-872-2145. tin. iu-T i atm nT tZZ changing table w4 buitHn "Sr? nanny FT tins New SIB, 90 pes New tonn ii (or Lowery Citation.
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tam.rm. fin bsmt 1 car bike; 2 Night tables; "uvc.ni iolo. OBSERVER 732-643-3734 SECTION OF TODAYS PREVIEW IN SATURDAYS gar. fenced in rear yard Armoir. Can 732-681-7281 HOME NEWS 732-565-7475 PAPER.
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NISSAN XTERRA SE '81 4x4. Loaded. Moonrf. ONLY 37K Ml. Fictory Warr.
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